Brand Creation for Ukada Herbal tea
Brand Problem:
A new brand of herbal tea to be based on Ayurveda was to be created without getting it lost in the saturated Ayurvedic space.
Our Approach:
We revisited the nature story and brought back the goodness of ingredients story that defined Ukada.
Our Solution:
A new brand identity was created with a Packaging Design that brought the functionality & premiumness story for the new brand.
Result:
About to launch.