Brand Creation for Ukada Herbal tea

Brand Problem:

A new brand of herbal tea to be based on Ayurveda was to be created without getting it lost in the saturated Ayurvedic space.

Our Approach:

We revisited the nature story and brought back the goodness of ingredients story that defined Ukada.

Our Solution:

A new brand identity  was created  with a Packaging Design that brought the functionality & premiumness story for the new brand.

Result:

About to launch.

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